Sustainability Is Not Just A Fashionable Word How sustainable a business is, quite literally translates to how long it can continue in the current form when you factor in all costs. “All” being the key word. Ideally it should encompass ecological, financial and social costs. In fact, over a long enough horizon they are all interlinked. This is becoming evident today. The things we assumed to be zero-cost inputs are becoming increasingly scarce, thus, completely compromising the business model and challenging its viability. Once these are factored in, it becomes increasingly clear that sustainability is not a tradeoff or a compromise. In fact, it makes a lot of business sense as it not only has a positive impact on the world, but also on the top line.

Why a farming collective makes a lot of sense? One of the big reasons for a single farm owner to abandon the farm is the hole it blows in the pocket. A caretaker, a water source, fencing, irrigation, accommodation for the staff, transportation of small amounts of produce, it easily adds up to a few lakhs a year for a 3-5 acre farm. At that scale, there’s really no hope of breaking even whatsoever. With a larger farm, of say 100 acres, you are good with 3 to 4 sources of water, a single caretaker and you begin to see how economies of scale begin to take shape. More importantly, each 5 acre piece is not competing for resources, for eg, come monsoon, all 5 acre pieces are not focussed on growing rice.

How many of you spent the last few months missing […]